BEHIND THE SCENES
“What Goes Around, Comes Around”

“What Goes Around, Comes Around”

ODDA Magazine's 18th issue is available worldwide and at Newsstand.co.uk.

CONNECTIONS

ODDA Magazine's 17th issue is available worldwide and at Newsstand.co.uk.

MAINSTREAM WORLD

ODDA Magazine's 16th issue is available worldwide and at Newsstand.co.uk.

LOOKING FORWARD

ODDA Magazine's 15th issue is available worldwide and at Newsstand.co.uk.

Queen Be

ODDA Magazine's 14th issue is available worldwide and at Newsstand.co.uk.

Be Major

ODDA Magazine's 13th issue is available worldwide and at Newsstand.co.uk.

5th Anniversary

ODDA Magazine's 12th issue is available worldwide and at Newsstand.co.uk.

18th 17th 16th 15th 14th 13th 12th BUY

DIGITAL UNIVERSE

Temporary boards, stories and inspiration

OPEN

FASHION

PROJECTS

SORT BY NAME

FUTURE AND FASHION IN SPAIN

MBFW Madrid opening doors to a new decade fashion in the country

ALTAROMA F/W 20/21

Altaroma is the driving force of Italian emerging Fashion.

LUDOVIC DE SAINT SERNIN

We speak with Ludovic de Saint Sernin on the creative elements and principles that make up his eponymous, Made in France brand.

PAMELA ANDERSON

"How To Fall In Love" with Pamela Anderson

Joonas Suotamo

We speak with Joonas Suotamo, playing Chewbacca, in the last film of the Skywalker Saga: "Star Wars: The Rise of Skywalker."

Fashion Awards. BFC New Wave creative

Interview to three BFC New Wave: Creative and take over BFA 19

DRIES VAN NOTEN

I love flowers, I love gardens, and as a person- it keeps me in balance.

AHEAD OF TIME

Shaping Possibilities with Alexander Fury, Sara Sozzani Maino, Luke J. Day and Elizabeth Von Guttman

BODY LANGUAGE

Speaking with Marco Mignot, Sam Hurley, Sam Salter, Mitya Staev and Evan Mock about 'Community'

ODDA 17 CHINA AND JAPAN

ODDA 17 covers for China and Japan starring Pierce Brosnan

NINAMOUNAH x ODDA DINNER

ODDA CELEBRATES ISSUE 17 WITH AN INTIMATE DINNER WITH NINAMOUNAH

Toni Garrn Foundation

The foundation’s core mission involves the pursuit of fundraising and program development for the education of female youths in African

ODDA 17 'Connections'

ODDA 17 Fall/Winter 2019-20

Oyku's Vision

Following her steps during Fashion Week

Staerk & Christensen

Speaking on the creative duo Stærk & Christensen

Marjan 4 SOS

Marjan4SOS and SOS Children’s Villages, raising money for the families.

AltaRoma Part II

Altaroma Summer 2019: Part II

AltaRoma Part I

Altaroma Summer 2019: Part I

The man of tomorrow

Highlights Menswear Collections SS20

Tommy Ton

Photographer and Creative Director at Deveaux

Parsons Paris 2019

BFA Fashion Design Graduates at Parsons Paris Fashion Show. Palais de Tokyo, Paris.

Selah Marley

Selah Marley’s 'A Primordial Place'

Hyères 2019: Part II

34th International Festival of Fashion, Photography and Fashion Accessories in Hyères.

Hyères 2019: Part I

34th International Festival of Fashion, Photography and Fashion Accessories in Hyères.

Adwoa Aboah

Diversity can't be a fashionable thing, it should be here to stay

Sons of LA

California Dreamin'

Sigourney Weaver

I feel self-doubt whether I'm doing something hard or easy

Kim Kardashian West

I love when people underestimate me and then become pleasantly surprised

Sharon Stone

Killing isn't like smoking. You can quit

UNIVERSE

PLEASE, ROTATE YOUR DEVICE TO ENJOY THE WEB

BEHIND THE SCENES

“What Goes Around, Comes Around”

ODDA Magazine's 18th issue is available worldwide and at Newsstand.co.uk.

PAST ISSUES
SCROLL

David Martin - Editor in Chief / Creative Director

Georgia Tal - Fashion Director

Mariaelena Morelli - Senior Fashion Editor

Jessica Michault - Editor at Large

Alvaro Pereña - Creative Design Director

Laura Martin - General Assistant

Yana McKillop - Fashion Editor London

Taylor FreeMan - Senior Editor

ABOUT ODDA

ODDA Magazine is a biannual, contemporary fashion and culture magazine based in New York and founded by current Creative Director and Editor in Chief David Martin in April 2012.

By speaking out for creatives, artists, philanthropists, gallerists, actors and actresses, models, and people who participate in and nourish culture from an active perspective, ODDA is a platform where self-expression, imagination and dreams are brought to the next level. By discovering new meanings to those feelings, the magazine is also strictly connected to everything that brings excitement and passion. Starting from its very first issue, ODDA was published in the form of a hard-copy magazine by ODDA Ltd., a private media group.

Its editorial line, from the beginning and through the years, portrays menswear and womenswear collections, trends as well as individual creative minds. Every themed issue reflects a statement which shapes all the contents comprised inside every volume. ODDA magazine keeps alive its fascination for strong personalities; people with character and, last but not least, its excitement for the new wave of designers, creatives and talents who are changing the cultural scenario worldwide.

Issue by issue, ODDA aims to connect the simple touch of Fashion with the innovation taking place on a daily basis and a new and striking approach to trends, messages and meanings the industry creates day by day.

The new concept of fashion and what people like to wear is and will always be a matter of tastes, that is why the magazine is fully involved in the fact of reaching out as many as possible in order to give Fashion a universal meaning.

ISSUE

ODDA Magazine’s 18th issue explores the process one embarks on in goal-fulfillment and in arriving within a common, heterogeneous and cross-generational space––where belief, ideas and one’s dreaming facilities engage with the inspiration and innovation behind thoughtful change in the world. 

For Spring/Summer 2020, we share 7 covers including 8 cover subjects. From that of Eva Herzigova, Snoop Dogg and Cordell Broadus, Eliot Sumner, Adesuwa Aighewi, Wellington Grant, Akon Changkou, and Roan B Stone, a dynamic variety of perspectives are conveyed, suggestive of our present state and in understanding how to conjointly move forward by way of the united effort––we are perhaps of differing backgrounds, yet with common purpose, and most essentially in addressing the concerns we share today and their real-world solutions. In these subjects we also find an inclination of charitable endeavors in the name of genuine and lasting progress, a passion for the poetic, contribution to cultural landscapes that shape us in a number of ways, and the ability to participate in irrefutable strides forward.

In this message and moreover joined by those such as Anna Dello Russo, Christian Lacroix, Kerby Jean-Raymond, Nicolas Party, Richard Quinn, Tyler Udall, Tinashe and more––we realize that we consistently receive back what we put out. Our actions and responses lined up become that of our personal fates and in the collective one we share. In presenting honest emotions and in the spirit of courage and optimism, we focus on the power in building trust and the necessity in being a part of the conversation in order to push it forward. However dormant, forming or otherwise ready and energized, the raw creative material of expressiveness rebuilds the world in one’s vision of new ways of living together. We speak on these sentiments with ODDA 18’s array of subjects, with the desire to sharpen our understanding on how we’ve arrived, to learn something new altogether, and to share information so that we actively participate in creating our future.

This issue examines and inquires of the questions we’ve come to realize are of great significance to us en masse today. In discussing a series of the wide-ranging, from real items of action and accountability––with the immediacy of environmental stability and preservation––to the necessity in speaking to one’s audience or consumer while truly representing and engaging with them in a sincere and meaningful way; to the 360-degree shift and transformation across industries within the last decade, steadily liaising with technological advancement, as well as where we are projected headed based on contemporary values, demands, and evolved expectations and prerequisites; on what it actually takes to create vested interest and an even deeper longevity in creating heading a brand, venture or project; to teamwork above all else and the characteristic of tenacity one can only wish to be perpetually guided by in seeking progress––that which is honed over a period of time while we willingly bid adieu to that which no longer works for both a harmonious future and effective present, to not fail by the same mistakes; and to create lanes for ourselves and others that will inevitably come after––“What Goes Around, Comes Around” develops a common place for what we feel the current imperative discourse among voices that have proven fearless in their willingness to leap ahead, next to and in conjunction with that of those that have shaped our past and continue to do so. 

Where these meet in shaping our future, the uniqueness in what one brings to the table based on particular experience, and with constant regard to intention, we are able to find both transformation and preservation coexisting. The unequivocal assertion of unity at its strongest.

Leaping ready-bodied, informed and with a clear head, creating space, fulfilling the circle, reaping the rewards, and sharing them, and leaving the door open behind you, our issue 18 sits with a message of karma and the acknowledgement of the choices and responses we face. These are yours and create your world, as well as the reality that unmistakably surrounds, nourishes and interacts with each of us. To listen, learn and proceed––with integrity, courage and perseverance, and respect to that which came before––we meet the past and move on to what comes next. 

17thCONNECTIONS
16thMAINSTREAM WORLD
15thLOOKING FORWARD
14thQueen Be
13thBe Major
12th5th Anniversary

COVERS

Eva Herzigova
Wearing Balenciaga

Snoop Dogg and Cordell Broadus
Wearing Gucci & Cisum Couture X Snoopy’s
Photographed by Pierre-Ange Carlotti

Eliot Sumner
Wearing CK ONE jeans
Photographed by Clark Franklin

Adesuwa Aighewi
Wearing GCDS
Photographed by Max Hirschberger

Wellington Grant
Wearing Louis Vuitton
Photographed by Vitali Gelwich

Akon Changkou
Wearing Louis Vuitton
Photographed by Thomas Cooksey

Roan B Stone
Wearing Dior Men and Bvlgari
Photographed by Thomas Welch

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